Vinyl Alliance Logo

The industry's central voice,
for the record.

About Us

The Vinyl Alliance is the leading industry group committed to the future of the vinyl record business.

We bring together prominent players from across the vinyl value chain to exchange knowledge, gain market insight and work jointly to address issues facing the industry.

Our members comprise decades of collective industry experience. Together, we work to maintain vinyl’s position as the most popular premium listening experience in the streaming era.

Vinyl Alliance Logo

Content

Production Equipment

Production Material

Vinyl Production

Distribution
& Retail

Replay Hardware

Vinyl Alliance Logo

Content

Production Equipment

Production Material

Vinyl Production

Distribution & Retail

Replay Hardware

Our Mission

Our mission is to strengthen the position of vinyl records in a digital world.

We do this by enabling collaboration among a global roster of industry participants and leveraging our collective knowledge to benefit all aspects of the value chain. With a fundamental belief in analog sound, we advocate for vinyl records as a premium listening experience with unique cultural significance.

Join Us

From the format’s rise and fall to its recent resurgence, vinyl’s comeback story is a compelling one. The Vinyl Alliance offers an invitation to play a pivotal role in shaping vinyl’s future.

We’re bringing together both veterans of the industry and more recent players alike in a unified effort to solidify vinyl’s place in the recorded music market. As the format enters a new era, join a growing group of stakeholders with the common goal of ensuring vinyl remains beloved by generations to come.

Benefits

Beyond offering a unique platform for industry participation, the Vinyl Alliance is committed to returning value to its members. Knowledge exchange among members, exclusive access to reports and market data, and inclusion in promotional activities are just some of the benefits Vinyl Alliance members receive.

Membership gives you:

An allied global network

Our members represent every aspect of the industry, from content owners to material and equipment manufacturers, from mastering studios and pressing plants to brokers and retailers. Your membership joins you with peers from across the industry and the globe who share a motivation to strengthen the future of vinyl.

A seat in the industry’s boardroom

The Vinyl Alliance is the only organization creating a space for engaging directly with other key players on the big questions facing the vinyl industry. Our meetings are an opportunity for members to raise important questions, share insights and align on the industry's most pressing issues.

An amplified signal

The Vinyl Alliance offers unique promotional opportunities, exclusive to members. From increased exposure via the Alliance’s website and social channels to partnerships with events and other organizations, your business and brand receive a boost as part of the industry’s central voice.

Our Members

Vinyl Alliance members range from founder-led firms to multi-national organizations, spanning the full value chain of vinyl records.

We’re proud to count the following businesses among our members:

CONTENT

PRODUCTION MATERIAL

PRODUCTION EQUIPMENT

VINYL PRODUCTION

Distribution & Retail

REPLAY HARDWARE

People

The Vinyl Alliance board brings years of industry expertise to the table and a longstanding love of vinyl as a premium way to experience recorded music. Find out more about what motivates them.

General Manager

Ryan Mitrovich Profile Photo
Ryan Mitrovich
General Manager, Vinyl Alliance

"I’m excited by the passion and innovation being channeled across the value chain as demand for vinyl grows. With the Vinyl Alliance, the industry now has an influential platform to boost these efforts and keep the format thriving."

...

President

Michael Hosp Profile Photo
Michael Hosp
CEO, KDG Group

"KDG has been a service provider in the media world for more than 35 years. We are dedicated to support the independent entertainment market and deliver perfect vinyl products to shops and consumers on a daily basis. Topics like logistics, supply chain, manufacturing and the value of the product are key to us. Therefore, we wanted to be an active part in the Vinyl Alliance and represent a forward-looking force on the board while spreading positive energy."

...

Vice-President

Nike Koch Profile Photo
Nike Koch
Operations Director, Sony Music

"The Vinyl Alliance is a great opportunity and network for players from all around the industry to come together to support and grow this beautiful medium."

...

Treasurer

Thomas Neuroth Profile Photo
Thomas Neuroth
Personal Member

"Having been a Serial Tech Entrepreneur and Business Angel for a long time, opportunity knocked some years ago on my door to work for my old love: vinyl. I want to make sure, that this format flourishes in this century by introducing new technologies, increasing efficiency and improving communication along the value chain."

...

Board Advisor

Sven Deutschmann Profile Photo
Sven Deutschmann
CEO, Sonopress

"The Vinyl Alliance is an excellent initiative to strengthen the market presence of physical media -first and foremost the Long Play Record. Both for the music industry and for all global music lovers. Sonopress entered this market segment more than 65 years ago as a full service provider and we would like to contribute now and in the future to successively develop the LP further with state-of-the-art manufacturing techniques, an optimized environmental footprint in terms of sustainability and optimized use of resources, and global supply chain services."

...

Board Advisor

Billy Fields Profile Photo
Billy Fields
VP, Retail/Commercial Services & Vinyl Strategist, Warner Music Experience

"The Vinyl Alliance represents the entirety of the value chain for the vinyl industry. The Warner Music Group joined because we recognize the importance and continued relevance of the vinyl record as a miraculously modern pillar of the music experience. There are many ways to enjoy music, but vinyl is the playback format most in need of support and vigilance."

...

Board Advisor

Leif Johannsen Profile Photo
Leif Johannsen
Chief Officer Acoustics & Research, Ortofon

"I want Vinyl Alliance to make a difference in the analog audio business as a whole. I believe that spreading the love of vinyl and educating people about analog audio in general is important, as well as strengthening communication between companies in this business"

...

Board Advisor

Sarah Robertson Profile Photo
Sarah Robertson
Founder, CEO, A to Z Media Inc.

"For 30 years A to Z has been celebrating physical media, embracing all the challenges and joy that comes from working within the Vinyl Industry. We are happy to be a part of  the VA, bringing a unified voice to keep the value chain strong and to sustain vinyl records as a format for the future."

...

Board Advisor

Kurt Van Scoy Profile Photo
Kurt Van Scoy
VP of Products, Business Alliances, & Marketing, Audio-Technica US

"Through my more than 30 years in the audio industry and the years leading up to that point, I have enjoyed a deep appreciation for music and the equipment used for vinyl playback. There is literally no end to the combination of music and audio equipment that you can experiment with to continuously improve the playback quality or optimization for the many types of music. My affiliation with the Vinyl Alliance is to provide knowledge, guidance and support to those people that want to learn and advance their understanding in this area."

...